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Ube Cheese Pandesal (3pcs)

Ube Bread: The Soft Filipino Purple Yam Bread Everyone Loves

Soft, fragrant, lightly sweet, and beautifully purple — ube bread is one of the most loved Filipino baked treats today.

At Valerio’s Bakeshop, we’ve been baking Filipino favorites for more than 50 years — from pandesal and ensaymada to mamon, turon, and more. Ube bread is a modern Filipino classic that fits right into that tradition: comforting, shareable, and unforgettable from the very first slice.

Made with ube (purple yam), this bread brings a rich aroma and a gentle sweetness that pairs perfectly with coffee, tea, or a simple spread of butter.

If you searched for “ube bread”, “Filipino purple yam bread”, or “purple yam loaf”, you’re in the right place.

Pan de Ube

What Is Ube Bread?

Ube bread is a soft Filipino sweet bread flavored with ube, a purple yam known for its vibrant color and distinct aroma.

Depending on the bakery and style, ube bread can be:

A soft loaf bread (perfect for slicing)
A pillowy roll or bun
A swirled bread with ube filling
A bread topped or filled with ube halaya (ube jam)

Ube bread is loved because it’s:

Soft and tender
Slightly sweet (not overpowering)
Aromatic and comforting
Beautifully purple
Perfect as breakfast, merienda, or dessert

Order Valerio's Pan de Ube today!

Why Choose Ube Bread from Valerio’s Bakeshop

Valerio’s is known for authentic Filipino baked goods and consistent quality. Ube bread is no exception.

Soft, tender, and bakery-fresh

Ube bread should be pillowy, never dry — and baked fresh, it’s at its best.

Balanced sweetness

We keep it lightly sweet so it pairs well with butter, cheese, coffee, or even ice cream.

Real Filipino flavor

Ube bread should taste like ube — fragrant, comforting, and unmistakably Filipino.

Perfect for merienda, breakfast, and gifting

It’s one of those breads that disappears quickly once it hits the table.

When you’re craving authentic Filipino Ube bread, Valerio’s Bakeshop is a name you can trust.

How Ube bread is Made (Simplified)

At Valerio’s, we’ve been baking Filipino breads and pastries for decades — and ube bread is no exception. While it looks simple, achieving a soft, flavorful ube bread takes experience and care. Here’s the basic process:
  1. 1

    Make the dough

    A soft, enriched yeast dough is mixed with butter, eggs, milk, and ube to create a smooth, fragrant base with that signature purple color.
  2. 2

    Let it rise

    The dough is rested until light and puffy, allowing the yeast to develop a soft, airy texture.
  3. 3

    Add the ube fulling

    Ube halaya or ube flavoring is incorporated to give the bread its distinct aroma, gentle sweetness, and vibrant purple hue.
  4. 4

    Shape the bread

    The dough is shaped into a loaf or rolls, ensuring even texture and a tender crumb once baked.
  5. 5

    Bake until soft and fragrant

    The bread is baked until lightly golden on the outside and soft on the inside, filling the kitchen with the unmistakable aroma of ube.

Ube Bread for Parties, Pasalubong, and Gifts

Ube bread is a standout for:

Birthday celebrations
Office parties
Family gatherings
Holiday dessert tables
Pasalubong for friends and relatives
Care packages for Filipinos across the U.S.

It’s colorful, unique, and instantly recognizable — which makes it a crowd-pleaser even for people new to Filipino food.

How to Enjoy Ube Bread

Ube bread is incredibly versatile. Try it:

1

Warm with butter (simple and perfect)

2

With hot barako coffee or milky coffee

3

As a quick meal during a busy day

4

With cream cheese for a rich, tangy balance

5

Pair ube bread with ensaymada, mamon, or pandesal for a table that feels like home.

Where to Find Filipino Ube Bread Near You

Valerio's has bakery locations across California, Nevada, and the Western United States.

Valerio's Bakeshop National City

2720 East Plaza Boulevard, Suite H,
National City, CA, 91950
(619) 470-3742 View on Google

Valerio's Finest Bakeshop National City

2220 E. Plaza Blvd. Ste. J, National City, CA, 91950
(619) 472-9948 View on Google

Valerio's Pilipino Bakeshop (Seafood City Mira Mesa)

8955 Mira Mesa Blvd. Ste. H, San Diego, CA, 92126
(858) 577 - 0000 View on Google

Valerio's Bakeshop (Seafood City Henderson)

10405 S. Eastern Ave. Ste. 105, Henderson, NV 89052
(702) 915 - 7972 View on Google

Ube bread availability may vary by location and time of day, so we recommend checking with your nearest Valerio’s branch.

Ube Cheese Pandesal (3pcs)

Simple Ube Bread Recipe

Ingredients

  • Flour
  • Sugar
  • Yeast
  • Milk
  • Eggs
  • Butter
  • Ube halaya or ube extract

Instructions

  1. Activate yeast in warm milk.
  2. Mix dough ingredients and knead until smooth.
  3. Let rise until doubled.
  4. Shape into a loaf or rolls and rise again.
  5. Bake until fragrant and lightly golden.
  6. Cool, slice, and serve warm with butter or cheese.

Why Filipinos Love Ube Bread

Ube is a flavor tied to celebrations — birthdays, holidays, family gatherings, and pasalubong. Ube bread brings that same joyful feeling, but in a form you can enjoy anytime.

People love ube bread because it’s:

Easy to share (slice and serve)
Great with coffee
Kid-friendly
Soft and comforting
A “treat” that doesn’t feel too heavy

Whether you grew up with ube desserts or you’re discovering ube for the first time, ube bread is one of the best ways to enjoy it.

Pan de Ube

Ube Bread FAQ

What is ube bread made of?

Ube bread is made with a soft enriched dough (flour, sugar, yeast, eggs, milk, butter) and flavored with ube (purple yam), often using ube halaya or ube extract for color and aroma.

Is ube bread sweet?

Ube bread is usually lightly sweet — enough to taste like a treat, but balanced so it pairs well with butter, cheese, or coffee.

Does ube bread taste like ube?

Yes — good ube bread has a distinct ube aroma and a gentle sweet flavor. Real ube has a unique fragrance that’s different from taro.

How should I store ube bread?

Keep it in an airtight container at room temperature for short-term freshness. For longer storage, slice and freeze, then reheat or toast as needed.

Is ube the same as purple sweet potato?

Ube is a purple yam and is different from purple sweet potato. They can look similar, but ube has its own aroma and flavor.

At Valerio’s, we honor tradition every day.

Enjoy the Comfort of Authentic Pan de Ube (Ube Bread)

Whether you’re missing the taste of home or introducing Filipino food to someone new, ube bread is always a good place to start — warm, comforting, and full of flavor.

At Valerio’s Bakeshop, we’re proud to keep Filipino classics like pan de ube, pandesal, ensaymada, mamon, siopao, turon, and more a part of everyday life.

Next time you visit Valerio’s, make sure pan de ube is on your list.

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Logo of The Bread Bakers Guild of America with bread illustrations on a white background